Sourcing & Sustainability

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We proudly source our coffee from Crimson Cup Coffee & Tea, a roaster deeply committed to sustainability, ethical sourcing, and giving back.

 

Through their innovative Friend2Farmer® program, Crimson Cup goes beyond traditional Fair Trade by building direct, long-term relationships with small-plot farmers.

 

They travel to coffee-growing communities around the world, pay well above market prices for crops, and collaborate on projects that improve quality of life—like building clean water systems, funding schools, and providing vital farming tools.​ Their commitment spans social, environmental, and economic sustainability.

 

They invest in farmer training, support agronomy advancements, and continually reduce their environmental footprint through recycling and composting initiatives.

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Why it matters:

When you choose our coffee, you’re not just getting a delicious cup—you’re helping ensure farmers are paid fairly, their communities thrive, and our planet is cared for. It’s coffee you can truly feel good about, from crop to cup.